Service Spotlight
By Steve Lear
David Grossman / Grossman Design Associates
Innovative. Strategic. Insightful. Collaborative. These are the first words I think of when describing a favorite colleague of mine for the past 40 years.
I first met David Grossman in my 20s, playing basketball at the Jewish Community Center. I always wanted to be on his team because he was tall and he passed the ball! Through the years, he’s been a valuable team player on and off the basketball court. When I established my firm, Lear Financial, I hired David to design our marketing materials. To this day, his consistently great work makes him my go-to source for creative design and strategic marketing.
As the President & Creative Director of Grossman Design Associates in Minneapolis, David has been a pivotal figure in the design industry for over 30 years. His firm specializes in creating imaginative visual communications programs that fulfill clients’ marketing goals. Their capabilities include brand strategy, identity creation, interactive and website design, brochures, packaging, direct mail, and advertising.
David’s approach combines design expertise with marketing savvy. He delivers a clear message that gets results, allowing his clients to differentiate themselves from the competition. In addition, he completes each project in clearly defined phases, from production through development, with a cost-effective “on time, on target, and on budget” philosophy.
“For more than 50 years, we have proven that we can easily define, thoughtfully engage, and thoroughly motivate an audience.”
Under David’s leadership, Grossman Design Associates has built a reputation for excellence. Their collaborative process incorporates brainstorming and brand analysis, bringing clarity and a deepened sense of purpose to clients that include Fortune 500 companies and nonprofits. I have always admired David’s special commitment to serving mission-driven organizations, including mine, for whom “purpose” is paramount.
David’s dedication to his craft and clients has made him a sought-after partner for those seeking to develop or refine their brand. From personal experience, there’s simply no one better to work with. David, thank you for being a valued friend and colleague for 40 years.
For more information about Grossman Design Associates, please visit grossmandesign.com.